Selling Hints & Tips
When selling, getting the best price requires a winning formula. It’s vital you choose the right agent, run an integrated marketing campaign & check recent and comparable sales.
- Choose an agent with a successful sales track record that you feel comfortable with.
- Attend agent open homes and local auctions for a better view of the market.
- If proceeding to Auction, your choice of auctioneer is crucial. Plan your campaign around the availability of the best auctioneer available. Avoid part-time or novice auctioneers. Let them practice with someone else.
- Go to market showing buyers you are a motivated seller.
- When setting a price, communicate a figure you would like and a bottom line price.
- Know the distinct difference between an asking price and a contract price.
- Adopt marketing strategies that have proven successful on similar properties.
- Run advertising in media suitable for your target market to give your property max exposure.
- Present your property in the best possible light. Consider access, street appeal, interior presentation, remove clutter, and make minor repairs.
- Follow expert advice on modifications or aesthetic improvements needed for a higher sale price. You’ll make more than you’ll spend.
- Develop a buyer profile to identify serious buyers. It will help you better understand buyer behaviour.
- Prepare to make timely decisions. Buyers are often lost through indecision & procrastination.
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